Fresh purple sweet potatoes sold in a convenient 3-pound bag. These vibrant tubers feature a striking purple flesh that deepens when cooked, making them as visually appealing as they are delicious. Known for their naturally sweet, honey-like flavor, purple sweet potatoes are a popular variety in Hawaiian cuisine and are sometimes referred to as Okinawan sweet potatoes.

Rich in anthocyanins — the pigment that gives them their vivid purple color — these sweet potatoes are a potent source of antioxidants. They can be prepared in a variety of ways including steaming, baking, boiling, microwaving, or cut into fries. Steaming cut pieces for approximately 15 minutes until the skins peel easily is a popular preparation method. They can be enjoyed warm or cold and store well in the refrigerator for several days.