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Sony 65" BRAVIA 3 65" Class (64.5" Diag) 4K UHD LED LCD TV
In-store pricing snapshot
Last known warehouse price · Jun 28, 2026. Currently out of stock.
* Prices shown are for Costco members only.
The Sony BRAVIA 3 K65S30 is a 65-inch 4K UHD LED LCD Smart TV from Sony's 2024 television lineup. Featuring a native 3840 x 2160 resolution with Direct LED backlighting, this television delivers vibrant picture quality powered by Sony's 4K HDR Processor X1, which intelligently enhances every scene in real-time by boosting color, contrast, and clarity. Triluminos Pro technology displays over a billion accurate colors for lifelike, vivid imagery.
The BRAVIA 3 supports HDR10, Dolby Vision, and Hybrid Log Gamma (HLG) formats, enabling rich high dynamic range content from compatible sources. The 60Hz native refresh rate panel features MotionFlow XR 240 technology for smooth motion handling, while 4K X-Reality PRO upscaling enhances HD content to near-4K quality using Sony's unique reference database.
Built on Google TV, this Smart TV provides access to over 700,000 movies and TV episodes across 10,000+ apps, with Google Assistant built-in for voice control. The television also supports Apple AirPlay 2 and HomeKit, Amazon Alexa compatibility, and Chromecast built-in for seamless streaming from mobile devices.
Connectivity includes four HDMI 2.1 ports with eARC and Auto Low Latency Mode (ALLM), two USB ports, Wi-Fi 6 (802.11ax), Bluetooth 5.3, and Ethernet. The X-Balanced Speaker system delivers 20W total audio output with Dolby Atmos support. PlayStation 5 owners benefit from exclusive features including Auto HDR Tone Mapping and automatic Game Mode switching for responsive gameplay.
The minimal bezel flush surface design creates an almost invisible frame. The included Eco Remote is made from approximately 79.7% recycled plastic. Dimensions are 57.2 x 35.8 x 13.1 inches with the stand, and the TV weighs 47.8 pounds. VESA mounting pattern is 300 x 300mm.